Marketing

Leaving port with no destination

“Sometimes we need to be floating around at sea before we find our next port. But we don’t know what it will look like, be like, or what we will be doing.” – Amy Buddy, with Brene Browne. It’s been a year since I took my last stride out of the Publicis Groupe building in […]

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How did marketing become the colouring in department?

After spending my career in marketing, I had the chance to reflect on my industry’s evolution with other business leaders and founders at The Friday Lunch Club last week. Specifically, why is Marketing so often termed ‘the colouring in department’ and how have we lost so much credibility? Many CMO roles have been split and

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